Briefing: personalisation and support brokerage in adult social care

Personalisation in the context of public services is about giving individuals the power – and the responsibility – to choose what services they want and control over how they are delivered. A key assumption is that the individual receiving the service is best placed to decide what they need and how those needs can be met.

This briefing looks particularly at personalisation in the context of adult social care, but the issues discussed are relevant to the future of any voluntary advice sector organisation whose work links in some way to the delivery of public services.

Produced by Advice UK.